New Village Video

As we are all aware there are major changes in motion in the mainstream market of film and TV, which is leading to the question “can the indies step in and entertain us?”  Happily the answer is yes, and sites like New Village Video are stepping up to the plate with gusto and bringing old school values and entertainment back to the market.

Focused on the best and brightest of the indie, art, and grindhouse movie scene, New Village Video is about the charms of a video store combined with the best of the digital age. 

Indie film is the heart of much of their work and their films have that “straight to video” feel that is somewhere between nostalgic and innovative, offering you the chance to support new and emerging talents, filmmakers and artists in a way that is entertainingly quirky.

What this means is there Is an option for us out there who have lower budget visuals and tongue in cheek chic films that are about pure entertainment, getting films out there and opening the door to genre based films that focus on the popcorn chucking entertainment, and scares that a good movie should.  From a filmmaking perspective New Village Video is the modern version of the VHS for hire route that gave us cult/underground movies that went from backyard films to schoolyard legend without the need for a PR team.  

Giving power to the indies is just a small part of what this offers, New Village Video is set to become the digital film archive for those who just want to entertain.  Worthy of checking out on all fronts: from consumer to artiste, the potential to showcase your work, make money on your investment, and have your film seen is enough to tip the scales in their favour and as someone who appreciates movies, and has a set of goals that include schlock horror, this will be top of the list for me to showcase my own films and with their commission rates in the favour of the filmmaker, it is without question a good time to be an indie filmmaker in a fluctuating market. 

To learn more about New Village Video or to discuss submissions see:

New Village Video.

Submissions at New Village Video.

Talking Business with Lukey Lukey

Something we find fascinating is the desire and passion behind brands, Lukey Lukey is a great example of this with the line already gathering attention we wanted to find out more about the beginnings and future of this eye-catching collection.

Lukey Lukey is a curated, yet all encompassing color range that has really grabbed people's attention. Can you tell us more about the line and how it all started?   

 It all started for me during the lockdown. I had been working in the beauty industry as a stylist, colourist and educator for well over a decade, and I had just started a new career as a freelance beauty editor. It was a nice change of pace from the type of work I had been doing for the longest time. I always felt like there was something missing from my career. Whenever I achieved what I set out to do, I wanted to move on to the next thing immediately. I never felt fully content with what I was doing. Finally, it just hit me: I need to start my own brand. Once I had that "Aha moment", everything just became really clear to me. I was grateful to be working fully remotely at the time because it gave me enough time to research everything that I’d need to know to start my own business. The hard work started there, but my vision was crystal clear, so to me the hardest part was already complete. 

When you were designing the Lukey Lukey range what was the driving force behind the look?   

 Lukey Lukey, it’s branding and everything about the aesthetic is like something that’s been trapped inside my head that’s always been yearning to break out. I can’t explain how easy it all came to me. It didn’t even “come” to me, I just let it all out. I knew exactly how I wanted everything to look, how I wanted the logo to be styled, the type of models I wanted to use, everything just flowed very easily. Getting to be creative and design all of this was a dream for me. My mother is an artist and she painted the original artwork, with me instructing how I wanted it to look. It’s such a fond memory of the brand's creation. 

You chose to lead with a cream blusher collection for your brand, is there more planned for the future and can you share with us your plans?   

“ Yes! Blush is very near and dear to me and my journey in beauty! I was always self-conscious of blushing and having rosy cheeks, so it was me taking back my power!”

Trying to celebrate our insecurities – as difficult as that may be at times. I also find blush interesting in terms of colour theory; colour has always been my passion, in every avenue of my life. I have so many plans for future launches and where I want the brand to go. A collection takes such a long time to create, I started planning the second collection before Dream Cheeks – my first collection – even launched! 

Is there any advice you can offer to aspiring entrepreneurs entering into the beauty industry? 

 It’s competitive, so you need to have a very clear idea of what you want to create. Once you know what you want and you are confident in your choices, trust your instinct. Nobody knows what you want to achieve as clearly as you do. It’s great to have a few people to bounce ideas off, but once you make a decision you need to have the confidence to stand behind it. Running a business is difficult enough without doubting yourself, you need to be sure of yourself, always. 

To learn more about the brand or to purchase see:

Lukey Lukey Website.

Lukey Lukey Instagram.

Lukey Lukey Facebook.

Lukey Lukey TikTok.

Sons of Adonis Concealer: A Kit Must Have

We are incredibly proud of our association with the Sons of Adonis range, so much so our creative director JamesC, was able to consult and is extremely grateful to have a concealer brush with his name on it as part of the collection. As a concealer aimed at the men’s grooming market we can see the advantages for both the consumer and professional and will address key aspects of this here.

With a current 3 shade range, this is a good pro starting point for mixing and will easily fit into your working kit and offer up a premium product that not only works but suits a wide range of different applications.

In what has become an increasingly HD world, men are more and more expected to be camera ready for meetings and presentations, TV appearances, film work and family photographs to name but a few occasions that are integral to life now.

Something as simple as a touch of concealer can wake up your look for an interview, or presentation in the office, and lets not forget the ever present Zoom calls that we are frequently asked for these days. Yes, I too have had to “Zoom” and give speeches and needed that little extra edge that Sons of Adonis gives to make me look respectable.

From a makeup artist perspective JamesC understands that a product like concealer needs to be pro grade (which this is) and stand up to the rigors of a shoot as well as look natural in the real world.

The Sons of Adonis range is our personal go-to for work across genres and features heavily in the work of the lost for good reason and we plan to show why with a Q and A blog with founder Shakti Sood who developed this range and has put a huge amount of time into the product to meet the needs of his clientele.

To learn more about the range or to purchase see:

Sons of Adonis Website.

Sons of Adonis Instagram.

Lukey Lukey Cream Blush Revolution

As many will know, JamesC has an obsession with blush, so when he came across the debut collection from Lukey Lukey of 4 universal shades of cream blush it was a match made in heaven.  

Luke Nolan the founder behind the colour collection has developed this to be a consumer dream and an artist must, from the chic blue packaging to the carefully curated cream colours, this brand is designed to meet artistic standards and colour theory methods while enhancing beauty with minimal fuss and maximum impact.

From a purely artistic point of view this range has the hallmarks of a bridal staple, a film/TV artist must, and an editorial plus when it comes to a working kit and throw in the potential to sell the product in your salon Lukey Lukey Blush is set to be a go-to across the spectrum.

Produced in Europe, the range may be small but has the potential to make a big impact and has the support of The Lost Creatives team as well as our own JamesC who is already plotting out looks for this spectacular blush. 

To learn more about the collection or to purchase see:

Lukey Lukey Website.

Lukey Lukey Instagram.

Lukey Lukey Facebook.

Lukey Lukey TikTok.

Timeline Updates

While the blog and other elements have been very quiet of late, we do apologize for this, it does not mean we have been idle. In fact it is the opposite with so much in the works we have had to set deadlines for projects and new launches before time really ran away and we lost track of what is being done.

Some of the domains we own are now due for renewal and we are using that as the baseline for soft launching websites and taking down some of the older work to make things as clean as possible.

With a wedding under our belt, in what will be a two-part package, there is some really beautiful images coming from that which will showcase our creative director and founder working as well as our beautiful bride.

Lost Creatives is going to be changed dramatically as well with new galleries being worked out to match the upcoming Lost Project Media site that will be the home of our video and print work, a mix of editorial and commercial campaigns, more on this later.

James will be launching a fresh new site which as a makeup artist he wanted to be a whole set of new work all tailored to the lost identity and brand and completely different from his previous site with a focus on the commercial.

In the next week we will be doing a very interesting set of blogs piece about indie brands that popped up on our radar and will be playing a part in the working kit of our house artist. Both of which are interesting and will offer very different perspectives on a makeup kit as well as product usage and placement.

With an end goal of updating not just the websites but our other networking sites such as Vshowcards, by August we will be well on our way to the whole new look and entirely different brand identity than when we started and it is truly exciting to see how things have developed from where we began.

Time For a Change

The last few weeks have been really hard, a combination of ill health and just general contract negotiations have meant that we really haven’t had the time to update the website. However, this has been a positive overall and allowed us to really prioritize the future of the Lost as a concept.

One of the biggest things to come out of this has been our creative director JamesC has made the decision to close his current portfolio website, we have maintained control of the domain name, and will be starting from scratch with a new fresh work in conjunction with a select number of very good photographers hand picked from a list of contacts and sources, the images from which will be submitted to publications.

We are also looking at reshuffling all the domains we own and bringing a more mixed media focus to our work with films of varying lengths and commercial status being worked on to change the very restricted state we are in.

Over the next month there will be more updates and galleries showcasing fresh work and taking the whole Lost concept back to basics and putting the energy where we want it to be as a whole with a focused print/digital fashion portfolio and a slate of smaller video projects that have been carefully researched and plotted around our requirements for festivals.

More updates will be released soon.

The iKons Show: a Creative Masterpiece

In the realm of fashion there are few shows that resonate quite the same way as The House of iKons, their February show for 2023 has attracted some of the leading lights of fashion, Royalty, and creative talent creating a platform that has taken the industry by storm.

From the opening segment to the finale, it was a perfectly executed showcase of design, makeup, models that covered the widest spectrum of sizes, gender and age, proving once again that fashion lives and cannot be stopped.

Bringing together people from across the globe, it has become a badge of honour to be part of the iKons show with creative talent travelling from far and wide to be a part of the show.

It is though a credit to the vision of Savita Kaye whose leadership and business savvy that has brought this show to the forefront of the fashion calendar and earning the iKons show a top 6 place in the global fashion calendar for the innovation and overall spectacle of the show. With a backstage crew of exceptional talents keeping things moving and a front of house team whose hard work help share the event, we know that the September show (already in the works) will be as big, as bold, as spectacular a show as previous events and take this British fashion event to not just to London but the world.

Opportunities are open to all who want them and The House of iKons on your CV the potential is endless.

For more information on The House of iKons or to find out more about getting involved see:

House of iKons Website.

House of iKons Instagram.

House of iKons Facebook.

Talking Politics and YouTube With That Preston Journalist

Building on his early success, Ashley aka That Preston Journalist, has opened up to The Lost Creatives about his journey as a podcaster and journalist in the YouTube sphere.

Since we first talked to you about your You tube channel and political commentary, what has changed for you as a podcaster and how has that affected your channel? 

When we first spoke, my channel was very much in its infancy. Since then, it has grown bigger than I thought and continues to pick up around a thousand new subscribers each month. As a result, it no longer feels like a hobby or a past time, it is now something that is very much part of my daily routine. As the audience grows, the content I put out has to be taken more seriously as well. When I first started, I was talking to maybe 100-500 people, now the channel generates 50,000-100,000 views per day so it has to be good. 

Working to YouTube restrictions on what you can talk about is difficult, but when it comes to politics, most things are OK. I have also been asked by other channels to appear with them as well which I have done on many occasions, but the main passion is always with the daily content. 

“It is also quite nice to be recognised by people in the street, I am by no means a celebrity, nor do I wish to be, but it does happen sometimes and it is always nice to hear that someone enjoys the channel because it takes up so much time and a lot of effort goes into it.”

One of the things that stands out about your work is you talk from a working man's perspective rather than the usual political bubble stance. What do you think makes this important and how can people be more involved in the discussions? 

One of the biggest compliments I get is that I am a working class man from a working class background. I am not part of the establishment, I live and work in the same streets and towns as the people who watch me, this means I am far more relatable than someone sat in a studio in London who knows nothing about life outside the M25. 

I am very lucky to have an active audience who leave thousands of comments on my channel every week. Its fantastic to see so many people engaged, it shows that the content is interesting and thought provoking, which is exactly what I want. Also, in terms of YouTube, the more comments and interaction you get, the more it aids the channel algorithmically.

Are there political aspirations in your future or do you have other goals in mind that you can share with us?  

I have harboured political aspirations in the past, but to be honest, I, like many millions of people in this country, am politically homeless. This, I feel, helps the channel because it gives me some impartiality. I can never say never about maybe standing for a party one day, but it won’t be any of the current parties, they all represent the same things and do not represent me. 

I would like to do further media work, perhaps radio or even TV discussion shows, but they are such a closed shop to anyone who isn’t, or hasn’t in the past been a part of the media scene. I am in no hurry to do either really, my channel gets more views a day than some organisations who spend millions of pounds on presenters etc… such as GB news and Talk TV. IF any opportunities did come my way, there is no way I could sacrifice my YouTube channel, it has taken a lot of dedication and hard work to build it up to the position it is in now and I wouldn’t throw it away for anyone. 

What message would you like to convey to your viewers and potential viewers in terms of what you are doing as a podcaster highlighting the political realm?  

The idea of starting the channel came to me because I was so frustrated with the group-think media we have in the UK. Whoever you watch on the TV, whether it be the BBC, ITV, SKY etc… They all say and think the same things, it's just a big echo chamber. 

I wanted to present a different side to politics in this country, what I would consider to be the opinions of the silent majority who are not represented, but these are the people who decide elections, they deserve to hear news from all different aspects. 

If anyone reading this is wondering whether or not to give it a watch, I would ask them to ask themselves, do you believe everything you are told by the mainstream? Is there not another point of view out there to consider? If the answer is yes, then my channel is the place for you. 

I discuss all sorts of subjects in relation to politics and try to remain impartial most of the time, but I do it with passion, so the impartiality lapses sometimes, but I feel that adds character to the videos and debates. Some people who watch my channel don’t even agree with me most of the time, but they keep watching, so I guess that means I am doing something right, if people keep coming back for more, the content must be worth watching. 

To learn more or to subscribe to “That Preston Journalist” Channel see:

That Preston Journalist YouTube.

That Preston Journalist Twitter.

Project Notes

A habit our creative director JamesC picked up when living in India that we are actively pushing again, is keeping a notebook and pen to hand, ideal for writing down phone numbers or emails, sketching ideas for photos or as we know he did frequently, outlining plots for TV or film projects.

JamesC has in the last few weeks come up with ideas that will work as short films for festival entry or expanded into a much longer concept that need to be padded to suit the plans for 2023.

Festivals are going to be a very heavy focus of the work ahead, we have spent a lot of time checking options of annual, quarterly and by far our most favoured, monthly film festivals that take film and photo projects.

Of course our favourite book for filmmakers “Don’t F*ck Up Your No Budget Film” by Ivan Peric, plays a heavy part in our thinking because this insightful first hand account of low budget creation is designed to shape your work into a commercial project and works well with our own thinking and add to this the very savvy and again, first hand account of Patricia Jones book “Opening Doors for Working Class Actors” which when combined with Ivan’s book has the scope to create a great combination and open up the projects we have to fresh talent and with the right focus and marketing (kept within a budget) see a series of smaller films and Web TV projects built with a commercially viable slant that will benefit all involved.

We will be using the Vshowcards site for casting and actively encourage people to check them out not just because we think it is a fantastic network site, but for the various casting calls that are available.

Expanding notes on our plan will be slow released through the blog and we will be working hard to get this push running with the Lost Agency supporting it and of course led by our own JamesC who will be front and centre with upcoming interviews including the Behind The Scenes Podcast, amongst the other elements at play.

Stay tuned for more updates and sneak images of our notes.

The iKons Return in 2023

As we move into 2023, The House of iKons is gearing up for their first showcase of the year. A creative spectacular of talent in design, makeup, and backstage talents of all stripes, being part of the iKons show is a step in fashion that no one wants to miss.

“Known as a platform for talent, The House of iKons is the ticket to have, the place to be seen, and the show to work for those established or entering the fashion arena.”

With their connections to the global stage (a top 6 show worldwide for the independent fashion scene), their ties to Royal households including the prestigious and forward thinking Thai Royal family, have taken the show from its London base to a global stage bring designers and talent from across the world to the table and giving them a unique voice in the fashion world.

The February show is the first stage in the calendar that this year features a spectrum of creative talent and as always will be open to new people who want to add to their CV with prestige.

Schedule for Show Saturday 18th February 2023

Networking & Exhibition Starts  from 12.00pm till 8.00pm:

Exhibition doors open from 12.00pm:

• Vip 360

• Raaj K Asthetics 

• Love Collection 

• PamPinay 

• AveriStar

• Fantasma

• JCIDEL

• Park Pharmacy 

• Zilli Coffee

• Nacharee Thai Kitchen 

• Zaira Christa 

• InfiniteAloe

• Tawa sponsored by Nydia Crick

Fashion Show: Segment ONE 2.00pm

• GRAND OPENING: Love Collection

• Adriana Ostrowska

• DNB Couture represented by The Fashion Life Tour

• JCIDEL

• Hafanana Swimwear represented by The Fashion Life Tour

• DivaBigg

• Music Performance: Anya Kay

• Jhay Layson

• The Fashion Life Tour

• Therese Marie Collection

• Apple World Collection

• Love Collection

• Andre Soriano

• GRAND FINALE: Yalacity supported by HM The Queen Sirkit of Thailand Department of Agriculture 

SOLO SEGMENT - DivaBigg 4.00pm

Premier of Documentary - ‘Fat is Fashion’ & Fashion Show of DivaBigg collection.

Fashion Show Segment TWO 5.00pm

• GRAND OPENING: PIMPA Paris 

• Fantasma

• Chavez

• Jhay Layson

• Maria Mahlmann MM REMIX

• Music Performance: Myles Smith

• The Fashion Life Tour CLC Couture

• The Fashion Life Tour

• Links by Gwen

• Adriana Ostrowska

• Music Performance: Cooper Phillip

• Pam Pinay

• Perry Jones represented by The Fashion Life Tour

• Zaira Christa

• Tawa sponsored by Nydia Crick

• GRAND FINALE - Will Franco

To learn more about The House of iKons, or to book tickets see:

House of iKons Website.

House of iKons Instagram.

House of iKons Facebook.

House of iKons Tickets.

Image credits: Mark Gunter, Ram Eagle, Mok Photography, @ch_photoz, Jessica Smith, @mtuck1967, @jalb_films, Mariana London, Andreas Münchbach, Alfred Brandl.