beauty blogger

Sons of Adonis Concealer: A Kit Must Have

We are incredibly proud of our association with the Sons of Adonis range, so much so our creative director JamesC, was able to consult and is extremely grateful to have a concealer brush with his name on it as part of the collection. As a concealer aimed at the men’s grooming market we can see the advantages for both the consumer and professional and will address key aspects of this here.

With a current 3 shade range, this is a good pro starting point for mixing and will easily fit into your working kit and offer up a premium product that not only works but suits a wide range of different applications.

In what has become an increasingly HD world, men are more and more expected to be camera ready for meetings and presentations, TV appearances, film work and family photographs to name but a few occasions that are integral to life now.

Something as simple as a touch of concealer can wake up your look for an interview, or presentation in the office, and lets not forget the ever present Zoom calls that we are frequently asked for these days. Yes, I too have had to “Zoom” and give speeches and needed that little extra edge that Sons of Adonis gives to make me look respectable.

From a makeup artist perspective JamesC understands that a product like concealer needs to be pro grade (which this is) and stand up to the rigors of a shoot as well as look natural in the real world.

The Sons of Adonis range is our personal go-to for work across genres and features heavily in the work of the lost for good reason and we plan to show why with a Q and A blog with founder Shakti Sood who developed this range and has put a huge amount of time into the product to meet the needs of his clientele.

To learn more about the range or to purchase see:

Sons of Adonis Website.

Sons of Adonis Instagram.

Source: https://sonsofadonis.com/?ref=6nbsli2xrup

Lukey Lukey Cream Blush Revolution

As many will know, JamesC has an obsession with blush, so when he came across the debut collection from Lukey Lukey of 4 universal shades of cream blush it was a match made in heaven.  

Luke Nolan the founder behind the colour collection has developed this to be a consumer dream and an artist must, from the chic blue packaging to the carefully curated cream colours, this brand is designed to meet artistic standards and colour theory methods while enhancing beauty with minimal fuss and maximum impact.

From a purely artistic point of view this range has the hallmarks of a bridal staple, a film/TV artist must, and an editorial plus when it comes to a working kit and throw in the potential to sell the product in your salon Lukey Lukey Blush is set to be a go-to across the spectrum.

Produced in Europe, the range may be small but has the potential to make a big impact and has the support of The Lost Creatives team as well as our own JamesC who is already plotting out looks for this spectacular blush. 

To learn more about the collection or to purchase see:

Lukey Lukey Website.

Lukey Lukey Instagram.

Lukey Lukey Facebook.

Lukey Lukey TikTok.

Source: https://lukeylukey.com/

Timeline Updates

While the blog and other elements have been very quiet of late, we do apologize for this, it does not mean we have been idle. In fact it is the opposite with so much in the works we have had to set deadlines for projects and new launches before time really ran away and we lost track of what is being done.

Some of the domains we own are now due for renewal and we are using that as the baseline for soft launching websites and taking down some of the older work to make things as clean as possible.

With a wedding under our belt, in what will be a two-part package, there is some really beautiful images coming from that which will showcase our creative director and founder working as well as our beautiful bride.

Lost Creatives is going to be changed dramatically as well with new galleries being worked out to match the upcoming Lost Project Media site that will be the home of our video and print work, a mix of editorial and commercial campaigns, more on this later.

James will be launching a fresh new site which as a makeup artist he wanted to be a whole set of new work all tailored to the lost identity and brand and completely different from his previous site with a focus on the commercial.

In the next week we will be doing a very interesting set of blogs piece about indie brands that popped up on our radar and will be playing a part in the working kit of our house artist. Both of which are interesting and will offer very different perspectives on a makeup kit as well as product usage and placement.

With an end goal of updating not just the websites but our other networking sites such as Vshowcards, by August we will be well on our way to the whole new look and entirely different brand identity than when we started and it is truly exciting to see how things have developed from where we began.

The iKons Show: a Creative Masterpiece

In the realm of fashion there are few shows that resonate quite the same way as The House of iKons, their February show for 2023 has attracted some of the leading lights of fashion, Royalty, and creative talent creating a platform that has taken the industry by storm.

From the opening segment to the finale, it was a perfectly executed showcase of design, makeup, models that covered the widest spectrum of sizes, gender and age, proving once again that fashion lives and cannot be stopped.

Bringing together people from across the globe, it has become a badge of honour to be part of the iKons show with creative talent travelling from far and wide to be a part of the show.

It is though a credit to the vision of Savita Kaye whose leadership and business savvy that has brought this show to the forefront of the fashion calendar and earning the iKons show a top 6 place in the global fashion calendar for the innovation and overall spectacle of the show. With a backstage crew of exceptional talents keeping things moving and a front of house team whose hard work help share the event, we know that the September show (already in the works) will be as big, as bold, as spectacular a show as previous events and take this British fashion event to not just to London but the world.

Opportunities are open to all who want them and The House of iKons on your CV the potential is endless.

For more information on The House of iKons or to find out more about getting involved see:

House of iKons Website.

House of iKons Instagram.

House of iKons Facebook.

Source: https://www.houseofikons.com/

The iKons Return in 2023

As we move into 2023, The House of iKons is gearing up for their first showcase of the year. A creative spectacular of talent in design, makeup, and backstage talents of all stripes, being part of the iKons show is a step in fashion that no one wants to miss.

“Known as a platform for talent, The House of iKons is the ticket to have, the place to be seen, and the show to work for those established or entering the fashion arena.”

With their connections to the global stage (a top 6 show worldwide for the independent fashion scene), their ties to Royal households including the prestigious and forward thinking Thai Royal family, have taken the show from its London base to a global stage bring designers and talent from across the world to the table and giving them a unique voice in the fashion world.

The February show is the first stage in the calendar that this year features a spectrum of creative talent and as always will be open to new people who want to add to their CV with prestige.

Schedule for Show Saturday 18th February 2023

Networking & Exhibition Starts  from 12.00pm till 8.00pm:

Exhibition doors open from 12.00pm:

  • Vip 360

  • Raaj K Asthetics 

  • Love Collection 

  • PamPinay 

  • AveriStar

  • Fantasma

  • JCIDEL

  • Park Pharmacy 

  • Zilli Coffee

  • Nacharee Thai Kitchen 

  • Zaira Christa 

  • InfiniteAloe

  • Tawa sponsored by Nydia Crick

Fashion Show: Segment ONE 2.00pm

  • GRAND OPENING: Love Collection

  • Adriana Ostrowska

  • DNB Couture represented by The Fashion Life Tour

  • JCIDEL

  • Hafanana Swimwear represented by The Fashion Life Tour

  • DivaBigg

  • Music Performance: Anya Kay

  • Jhay Layson

  • The Fashion Life Tour

  • Therese Marie Collection

  • Apple World Collection

  • Love Collection

  • Andre Soriano

  • GRAND FINALE: Yalacity supported by HM The Queen Sirkit of Thailand Department of Agriculture 

SOLO SEGMENT - DivaBigg 4.00pm

Premier of Documentary - ‘Fat is Fashion’ & Fashion Show of DivaBigg collection.

Fashion Show Segment TWO 5.00pm

  • GRAND OPENING: PIMPA Paris 

  • Fantasma

  • Chavez

  • Jhay Layson

  • Maria Mahlmann MM REMIX

  • Music Performance: Myles Smith

  • The Fashion Life Tour CLC Couture

  • The Fashion Life Tour

  • Links by Gwen

  • Adriana Ostrowska

  • Music Performance: Cooper Phillip

  • Pam Pinay

  • Perry Jones represented by The Fashion Life Tour

  • Zaira Christa

  • Tawa sponsored by Nydia Crick

  • GRAND FINALE - Will Franco

To learn more about The House of iKons, or to book tickets see:

House of iKons Website.

House of iKons Instagram.

House of iKons Facebook.

House of iKons Tickets.

Image credits: Mark Gunter, Ram Eagle, Mok Photography, @ch_photoz, Jessica Smith, @mtuck1967, @jalb_films, Mariana London, Andreas Münchbach, Alfred Brandl.

Source: https://www.eventbrite.co.uk/e/hoi-fashion...

Mykitco Brush Box: The Artist Solution For Shoots

When it comes to kit for pro makeup artists (and aficionados) Mykitco has become the go to brand focusing on brushes, tools and storage, they are an artist brand at heart understanding not just the changing face of the business but being on top of the creative needs of its customers base which is why the latest addition to the range: My Brush Box TM is a savvy addition to the brand.

As we all know, how we work as artists has changed with people being more aware of hygiene and looking closer at the way we store our kit, brushes in this case being one of the most important, the Mykitco Brush box is a real plus on that front for a number of reasons:

Brushes can be packed to suit the work at hand with multiples for a shoot being placed in the box on both sides or *as illustrated above, with brushes and small palettes that can be stored quickly and easily to access during a shoot in a set bag such as the Backstage Buddy available in small, medium and now a large backstage buddy option, without risk of damage as they roll around in the bag.

With its core of artistry led design at the heart of the business, it is no surprise that artists including our own JamesC, have taken the brand on as go-to for their professional needs.

To learn more about the Mykitco range or to purchase see:

Mykitco Website.

Mykitco Instagram.

For details on their pro discount click here.

Source: https://www.mykitco.uk/products/my-brush-b...

Reaching Out in 2023

reaching out.

As we are in the first week of a new year, the lost creatives team has been making really positive moves and reaching out to not just new people but spending time talking to old friends in the realm of photography to discuss potential studio and location shoots.

With our first official telephone meeting of the year now done, we are very excited by the potential of what is being proposed and can start really taking stock with a view to moving our own brand forward.

New in the mix is creative director Jamesc, who wants to do not just horror based shoots but go back to freestyle painting (inspired by the amazing makeup artist Linda Mason) for editorial and showcase once again, his creative talents.

Over the coming weeks we will be releasing more news and updates including interviews with actors, producers and other creative talent.

Welcome to 2023, lets make it a good one!

The Lost Creatives Christmas

In the last few weeks of 2022 (where has the time gone!!??) The Lost Creatives has gone from strength to strength, don’t get me wrong there have been pitfalls, but overall we have been able to create a network of people that is amazing, offer PR and other forms of support to fellow creatives that was after all the goal of the site.

Christmas for us, will be a time of relaxation with a heavy focus on what will be done in the new year, with commercial work and PR for clients having been the heaviest part of our workload, our creative director JamesC, will be returning to work as a makeup artist on a more open basis and taking on smaller projects to bolster the public side of his work and spending time on some personal projects that will be featured not just here on the Lost Creative but his own site and our partner site The Lost Agency who will be taking a heavier hand in our own marketing and internal affairs. *This means we will be returning to Instagram soon!

We have had some disappointments lately, with meetings and reaching out to potential collaborators falling through mainly due to scheduling issues which as you can imagine as a freelancer, has been a pain, however that will not stop us from pushing forward and with our ties to HOD TV, we will be focusing on that for the future and tackling things in a much more hard-line manner.

Our passion for the arts is not waning, far from it, we have collated magazines, festivals and other information that we intend to make full use of for ourselves, up until now we have put a vast amount of time into clients and not been able to put the lost concept at the forefront but, we are incredibly proud of the fact people have trusted the team.

In the next few weeks we will be releasing our goals and a schedule for this through the site along with a few snippets of art projects to test the waters.

For the moment we are going to allow ourselves a little breathing space for the festive season and release more information soon and options to get involved.

The House of iKons Team Pay Tribute To a Life In Service

While fashion shows may seem to be a frivolous concept and far removed from Royal duties, the House of iKons team from the models, to the crew, paid tribute to the late Queen Elizabeth the second at their September show. Firm supporters of Royalty, the iKons team took the time to say goodbye in a way that only a world-leading fashion event house could.

The House of iKons models and crew show respect for the departed Queen Elizabeth the second at the September show.

Such is their support for Royalty, the team has been working closely with the Thai Royal family, an even more poignant partnership when you consider how much goes on behind the scenes of the Royal households and with the death of our own Monarch in the UK, a much loved, hardworking, woman who changed with the times, we see the same with her majesty Queen Sirikit, an advocate of women and strong supporter of the Thai industries such as hemp and silk production.

The show was as to be expected, a spectacular example of creative talent from the designers to the models and the creative talent backstage who worked hard to make the show happen and at the right time showed their respect for our late Queen.

The event was Sponsored by: The Fashion Life Tour & amp; Girl Meets Brush

Fashion Show Segment One:

  • GRAND OPENING: ICHKA & Chiangrai Culture

  • Love Collection

  • Phor Popes represented by The Fashion Life Tour

  • BC Munich

  • Marcel of London

  • Viviene Tsai

  • Drisha’s Closet represented by The Fashion Life Tour

  • CLC Couture

  • Fashion Disorder represented by The Fashion Life Tour

  • Grindei Denisa

  • L Royal Luxury Sports

  • Stormy Weather represented by The Fashion Life Tour

  • GRAND FINALE: IMFAM BY Howe Magazine

Segment Two

Revamping The Lost Sites

We are going to be working on the Lost sites over the next two weeks allowing us to decide what is and isn’t working, change out images, and update affiliate links and partnerships, we are incredibly lucky to have some amazing brands supporting us already and we have projects that have been completed (but shelved due to other aspects of work underway) that will be used to update the sites.

From a professional stance, in particular to the makeup side, our creative director and head of makeup JamesC’s website has already been reworked to make it cleaner and simpler to navigate, he has chosen several brands to work with including Mykitco (check out the pro discount program for eligibility), Illamasqua Pro will become a featured brand soon, and of course Sons of Adonis (JamesC personally consulted with the owner of the range and the brush).

Two small projects for the festival circuit are being written and developed with a view to expanding into a full-scale TV series, an idea we have wanted to really push forward with for a long time, with the festival path we can tailor our choices to suit garnering awards for the team including the makeup, actors, and director to help with promotion.

*This means we will add to the roster very soon to help with the creation of projects, and a new TV production site will be a part of this planning.

We are really pleased that our main site, The Lost Project, is gathering attention (organically) and continues to be a source of information on the consumer side, the book reviews and makeup stories are proving to be popular which is something we are incredibly proud of.

More changes are coming and it is truly exciting to be working on the lost group expansion. Stay tuned for more updates and news.