Festive Thoughts From The Lost Creatives

Featured brand Lord and Berry (UK)

A slight departure from our normal scheduling but we wanted to get this post out before Christmas day and say a big thank you to all our supporters, the brands, and of course our readers as we share our final thoughts for 2020. From here we will be focusing heavily on the future and what will be happening for the team in the new year. We have been busy over the last few weeks setting in motion concepts, finalizing and in some cases reediting images for the various websites we run, there will also be a run of work that is designed specifically for editorial (we have some really fantastic magazines we have shot work for). We do want to look at the festival circuit, there will be an announcement of a new film festival media partnership in the new year, the goal of this will be to boost our video content and bring a little attention to talent. Naturally, these projects will be small crews/cast to keep the costs down and very much in the kitchen sink drama territory which will develop into other areas and our ultimate goal of tackling the horror/thriller market for TV, scripts are already earmarked for this.

One of our biggest supporters and our favorite writer, has offered us a development contract that will expand our portfolio to include video games for a variety of platforms which is an exciting prospect.

Our creative Director; JamesC, is working around different ideas and is editing, shooting, and managing our background work such as the brand placement and of course stock levels.

We will of course keep you all in the loop of changes and updates through the website and till then we want to, again, thank you for the support and wish you a Merry Christmas.

Advertising Plans

In the last few weeks, we have been quiet in terms of our advertising thanks in part to the ongoing work with PR agencies we do through The Lost Project. What this has meant is we do have a backlog of images to edit and products to test, some of this will be used as part of bigger ad campaigns for 2021.

While it might seem we are slow in updating our galleries, there is a reason for this and a strategic goal that will become clear in the next few weeks.

Our editorial shoots (ongoing) are being supported by a new men’s cosmetic line (to be revealed soon) and the fantastic team at Lord and Berry, we do have some new shoots planned and will be doing some macro work with glitter and possibly even a cover shoot.

We have specific magazines and styles we are working on and that takes time to complete more so with the restrictions in place in Scotland, it can be difficult to find the right models and locations without traveling too far from our base. Our head of makeup and creative director JamesC, is working on new projects and wants to do some flat lay images to bolster the galleries which we are hoping to have done before Christmas and our main push through FB started in the new year.

Our remote team members are all working hard with our favorite indie Bollywood actor developing his own projects for the future which we are in full support of and have started working on a website for him.

Something we are really excited about is that one of the magazines we are keen to be published with has taken away deadlines which will, in turn, allow us to do more work with male models and really experiment with concepts at a low cost and showcase the work in the best possible light.

We will be adding more stock soon from Lord and Berry, Mykitco, and our favorite Brushwork cosmetics with a view to creating a brand new cover image for the JamesC website, this will combine our beauty and TV work with some other elements cut in to bring a new depth to not only JamesC’s work but also to the Lost Creative portfolio.

With a series of creative plans to deliver on for the new year, we are putting a whole host of work being finished off The Lost Creative journey is gearing up for bigger things.

The collective Push of The Lost Team

In the last few months, we have been able to build some interesting relationships with brands and companies, taking steps toward our ultimate goals and aspirations slowly in light of the market changes that are underway to the film and TV market in particular which have opened our eyes to other potential avenues that The Lost can explore and has given us a collective push to work around boundaries. There are some interesting updates that even we are waiting for updates on as contracts (with non-disclosures) are being drawn up to affirm a new and exciting partnership.

Over time we intend to build a host of new creative images incorporating some of our favorite makeup and brushes that will be used on our creative director JamesC’s website as well as our own, with our magazine work coming to a close on the written side to focus on the massive backlog of shoots to be edited and curated across our multiple sites and blogs. Editing processes have been slowed down but are still happening and by mid-December, we will have new additions to the galleries and a new fashion/editorial specific gallery for the JamesC Website.

Nepal as many will be aware plays a large part in our work and we are very proud of that with the NCIFF (Nepal Culture and Film Festival) alongside our partners Nepal Film Production, it is interesting to see the work coming together so cleanly.

The Lost Creatives shoots are going well and while not yet public (magazine deadlines and release scheduling outwith our control) we will be working on the much more comprehensive Lost Boys/Girls concept which we are going to shoot exclusively in North Ayrshire and have already picked out some significant spots that fit our brief. As much an intellectual exercise as it is a photo project it will be the focus of our energies and a chance to clear some cobwebs.

Location Scouting a Lost Boy Shoot Part 1

Finding a little free time our creative director (JamesC) decided to break away from his usual duties of admin and management to do some location scouting for a 3 part story built around The Lost Boys concept, with his trusted point and shoot camera he walked along the promenade and into town to find some specific locations that would fit the brief and in doing so has settled on 3 distinct locations that will add a touch of drama to the shots (with a video being planned to add to the drama of the scene).

“The images themselves will be built around derelict buildings, waste ground, and a fractured symbolism of nature. Each model will have his own story that will hint at both the inspiration of Pans Lost Boys to the more dystopic visuals of the backdrop to fit with the ‘council estate boys’ look of the models.”

A full and detailed explanation of The Lost Boys shoots can be found by clicking here. We are really excited by the concept and the fact we have the support of fellow Creative Director Shakti Sood founder and brand manager of The Sons of Adonis and the amazing Lord and Berry makeup line, both seeing the potential of what we are working on.

Frederick Edward Social Commentator and Youtuber

We wanted to look at other elements of the media including Youtube commentators and a prime example of this would be Frederick Edward who took the leap into the world of social and historical commentary giving his viewers a unique insight into the world at large. Already a respected writer with articles featured in The Conservative Woman, he is taking steps in this new direction and bringing a new perspective to the public dialogue.

Frederick Edward Social Commentator and Youtuber

Can you start by telling us a little more about your background and what led you to set up a youtube channel?

Starting a YouTube channel is something I had intended to do for years. However, I never quite got round to it. I was always interested in issues surrounding politics and ideas but had been a consumer of content rather than a producer. Perhaps I lacked confidence or was just busy with other things. For example, I spent thousands of hours in my twenties learning Chinese – an unforgiving task which I’m still trying to find a post hoc justification for.

As strange as it may sound, the thing that made me decide to become more active was the death of Roger Scruton – the finest conservative philosopher of our age. Very suddenly, one of the most robust defenders of Western civilization was no longer around. While I am in no way suggesting that I in any way fill the vast gap left by his death, it made me realize that it is ultimately up to us all as individuals to speak plainly and enter the realm of debate. It is too easy to leave it to others to do the heavy lifting!

Tell us more about your target audience and what makes your channel unique?

I’m not sure whether I have a specific target audience in mind. My guiding principle is to make videos or write articles on topics that I find interesting; hopefully, this cathartic endeavor will resonate with people. My worry would be that if I try and target myself specifically to anyone niche I would end up adopting a style or lines of argument that aren’t necessarily mine. Putting on an act in that way is ultimately self-defeating.

In terms of uniqueness… that is hard to say. There are many incredibly erudite, talented, and insightful people who put out content online. I leave it to my audience to decide in what ways my endeavors create value-added in that realm. Nevertheless, over the last few decades, mainstream media has become victim to an intellectual and cultural monoculture that fails to speak to a majority of people, meaning appetite has grown for people who will say things that would certainly be unwelcome in an issue of The Guardian. I most definitely fall into that category – I’m yet to receive an invitation to write a column for that esteemed publication.

As a “YouTuber” are you a solo worker or do you have a team?  What has been your biggest challenge in creating your content?

Other than my mum making me the odd cup of tea, I’m a one-man-band. There were a few hurdles to overcome when I started producing videos – specifically that I had never used a video editor – but the process has not been as technically difficult as I first envisaged.

The greatest hurdle for me, instead, was the very act of speaking in front of a camera. Feeling comfortable, sounding natural, and cogently expressing thoughts when just speaking to the camera on your phone is something I still have to try and get used to. Going through all this, I definitely have a newly discovered respect for people who can deliver pieces in one, seemingly effortless, take. I’m quite not at that point myself. 慢慢来！

What is the future of your channel?  What is the longterm plan for your work?

I will continue to make videos alongside all of life’s other commitments. I think the next stage would be to learn how to make more visually engaging content: when you see a video that has unique and interesting visuals it can be hard to take your eyes off it. There are some YouTube channels that do this incredibly well and deserve their large audiences.

Otherwise, I will try and write more articles as well. While YouTube is a good platform, one wonders what may be at work behind the scenes in the website’s algorithms. As such, getting my articles and videos out there on other platforms is something I will increasingly try to do.

What advice would you offer to anyone looking to set up a channel?

Get ready to put in a lot of work and don’t be disappointed if you don’t strike gold immediately. It is peculiar to see some people’s attempts immediately translate into stardom, but the reality is more likely to involve a great deal of effort and long hours staring at your YouTube channel’s statistics and worrying about SEO.

More broadly, I would advise people in general – but also those who are thinking of starting a channel – to speak plainly and not to be cowed by the opinions of others. Be honest and speak truths as you see them. Honesty is a commodity that is increasingly in short supply today, and the truth is our greatest weapon in combatting the madness we see around us.

To learn more about Frederick or to follow his channel and social media see:

Frederick Edward Youtube.

Frederick Edward Facebook.

Frederick Edward Twitter.

Frederick Edward Parler.

Interviewing Andreas Samuelson Director of Housewife Alien Vs Gay Zombie

In what is a tour d force of fun and a prime example of low budget done right for the horror/comedy market, we wanted to talk to the creative mind behind the film Andreas Samuelson whos tongue in cheek Housewife Alien Vs Gay Zombie is a heady mix of thrills, chills and cheap laughs that is worthy of praise.

What was the motivation behind making Housewife Alien Vs Gay Zombie? 

I wanted to make a movie but didn’t have a budget so figured the best film to make without money was a bad one. So the concept of spoofing bad movies, specifically B-horror, was born. I also wanted to offer a horror-comedy for the LGBTQ audience, and a kind of gender-swapped exploitation film where the women kick ass and the men are sex objects.

Did you face any major challenges in making this and how did you overcome them? 

Working with a low or no budget is always a challenge. You have to do 15 people’s jobs at the same time and really pull magic tricks when it comes to assembling cast, crew, makeup, special effects, costume, etc. I was very lucky to meet and gather amazing people who contributed not only with time and talent but their own gear and resources.

Are you planning more films in the future and if so will you be using the same team? 

I would love to. Me and my editor/cinematographer, Rickard, have been talking about maybe making a sequel. I’m also writing on other stuff. It’s all about opportunities. Producers and financiers are hard to find… But I have too many ideas to not make something more before I eventually kick the bucket.

What does the future hold for you as a director/producer? 

Networking and finding new people to collaborate with. Aim for more serious projects outside the horror parody genre.

Do you have any advice for people looking to make their first film or TV project? 

Aim small. I went a little overboard with a lot of different locations, actors, and special effects. Even the simplest film takes a long time to make and a lot of things don’t turn out as you plan them. So a lot of time and patience. And good, loyal people you rely on.

Who is the source of your filmmaking inspiration? 

For this particular film, I was very inspired by John Waters, both his earlier work and cult movies like “Serial Mom”. Low-budget horror studio Troma was also an inspiration as well as the humor from “Airplane” and “Naked Gun”.

To watch the trailer or purchase the film see:

Housewife Alien Vs Gay Zombie Youtube.

Housewife Alien Vs Gay Zombie Amazon.

Housewife Alien Vs Gay Zombie Vimeo.

Housewife Alien Vs Gay Zombie Facebook.

Lord and Berry Touch Up Blotting Powder

When it comes to makeup for fashion Lord and Berry has set a benchmark that is hard to beat, the range is a staple of various fashion weeks and additions like the Lord and Berry Touch Up Blotting Powder add not only to a professional backstage kit for LFW but to that of the working artist such as our creative director JamesC whose eye for commercial detail is drawn to the brand for its credentials, quality, and an array of savvy products designed for fashion and available to the world.

From a purely practical stance, JamesC prefers pressed powders for their convenience: you can slip them easily into a working kit box/bag, they take up less space, and in the form of the Lord and Berry touch up powders they offer a simplistic solution to minimizing your kit without losing quality. The 3 shades are ideal for a working artist kit and offer a multifaceted and cross-gender solution to finishing a look for print or video.

• TRANSLUCENT: it is a white-toned powder meant for just about every skin tone because it turns invisible when applied to the skin.

• BANANA: it is a yellow-toned powder which works its magic to offset any redness, illuminate the skin, neutralizes dark under-eye circles, and set makeup – and the best part is that it works on any skin tone.

• JUST PEACH: it is a peach-toned powder designed to give brightness to a dull complexion, to neutralize blue tones and set makeup. It works on any skin tone.

On a purely practical stance, these 3 powders have been tested at various fashion weeks making them perfect for a downsized kit and suitable for a working professional who needs quick solutions to on shoot problems. *Well worth noting that a pro discount is available making this an even more appealing brand for the professional arena including those in bridal, film, TV, and fashion (from live events to print).

To learn more about the range see:

Lord and Berry Website.

Lord and Berry Instagram.

Lord and Berry Facebook.

Lord and Berry Twitter.

Creative The Narrative

We are working in the background and will be showcasing new work soon through all 3 of our sites and talking about the creative process in more detail along with the logic behind what we did and how we did it. At the moment we are working on some site updates which will come into play across our sites. At this time we have some editorials in the edit suite with others in motion for publication alongside text articles that will be available through World Fashion Media News upcoming print magazine (which we are truly grateful to be a part of).

Our creative director JamesC, is working with a few brands on product testing (subject to non-disclosure agreements) which is an exciting prospect for our work collectively and announcements on longterm partnerships will be made as and when they are completed.

Understand that while we are quiet we do have a lot happening and cannot wait to showcase the new work and our refreshed sites and we are working to create new partnerships for future projects.

Editorial content will be playing a big part of our upcoming work with JamesC leading the charge on this and plans to completely change the layout and look of his site including an opening video for the site which we are designing the overall look for at the moment.

Focus is on publication and as previously mentioned, World Fashion Media News having a new print version coming soon, we will be working on editorials exclusive to them with an emphasis on clean beauty and male grooming.

Our list of magazines is growing and thankfully the terms are clearly laid out which means we can focus on the artistic over the corporate first with marketing taking a very close second.

Motivated and pushing forward The Lost Creative team is working hard and dreaming big.

Wolfskin London Mens Grooming Kit for Makeup Artists

As the makeup industry landscape changes to meet new standards and we see the need for new techniques and methods, especially for TV presenters, Wolfskin London offers a simple solution that allows men to look smart, well-groomed, and professional in any setting.

Increasingly people are required to work from home using software setups for digital meetings and the full HD screens are opening up our faces to closer scrutiny and the need for a clean, fresh, groomed look as we work from home is becoming a must and in a media format, this can also mean that for male presenters who are often used to having a makeup artist on set, they will now need to do their own makeup which is where Wolfskin London becomes integral to the media business.

For the Lost team, the reason we are looking to Wolfskin London is fairly straight forward, it is designed to suit men and is simple enough that it is suitable for most situations and we can (if required) teach our male talent to do their own makeup with minimal fuss and will be something we reach for when we cover events such as fashion shows.

Pushing forward in the make-up realm having a range that is designed for men both professionally and personally will be something we work with more in line with not only the projects we have in development but for the future of the company overall.

To learn more about the Wolfskin London range or to purchase see:

Wolfskin London Shop.

Wolfskin London Instagram.

Wolfskin London Facebook.

Wolfskin London Twitter.

Editorial Makeup Submission Featuring World Fashion Media News

Frustration is really kicking in for a lot of the creative talent out there (understandably) and it is gratifying to know that there is a light at the end of the tunnel for those who are returning to salons and for the photographic community this also means we can push forward with plans and marketing strategies with fresh, exclusive content for the digital market. The online magazine and long-standing supporter of the Lost Concept, World Fashion Media News has been hard at work creating new avenues for creative talents and revamping the website to better showcase artistic work from catwalks to individuals. Submitting your work has become a much easier prospect in the last few years and we (like many others) are getting our work collated ready to submit, promote and showcase our inhouse creative talents such as creative director JamesC.

While we are going down the exclusive route there are options to have editorials, covers, and tears with magazine logos that can be used to create not only a stellar portfolio of work at a low cost but a chance to experiment with new ideas and stretch your artistic muscles.

Our primary focus is going to be about exclusive content and will be shown across websites and as you can imagine with our ties to the HOD TV team, Horror concepts will be played alongside some other fashion portraits and of course we will be doing a full series of images and conceptual work with exclusive to our websites in amongst this.

In our capacity as a creative team and with the support of our partners in Nepal Film Production, we are structuring this to be a wider campaign based concept with a series of long and short term goals to be met over the next 12 months.

*To learn more about submitting to World Fashion Media News Click here.